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“Winning” the Facebook Ads auction: How to maximize delivery and conversions on Facebook

Every single day, there are over 1 billion people on Facebook, 100 Million hours of video watched, millions of inputs that determine what shows up in a News Feed, and over three million businesses actively advertising to people on Facebook. How are you going to ensure your ads stand out?

In this session, you will learn:

  • How the Facebook Ads Auction works
  • How to maximize delivery & stay competitive in the Ads Auction
  • How to achieve more conversions with Facebook

Cassandra Clark

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