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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

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San Francisco 2015

Case study - Finding your voice: Creating conversations around your brand’s narrative

When leveraged correctly social media can be one of the most powerful tools in any marketer's arsenal. It can be used not only to promote your content and product but, more importantly, to establish your brand voice and open up a dialogue with your users. In this session we'll discuss how to find your brand's voice, develop an ongoing story about your products, and interact with users on an open forum.

Key takeaways include:

  • Learn how to determine your brand voice on social media
  • Discover how to use social media to open interact directly with fans, content creators, and other brands in an effort to grow your network
  • Create a palatable narrative for your brand's products on social media


Crystal MacKenzie
Rotten Tomatoes

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