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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download our most popular #SMSsummit talks and case studies!

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Chicago 2017

Back To School – A digital First approach to a college ambassador program

Learn how we rebuilt the Coca-Cola college ambassador program with a suite of digital services that enabled ambassadors to do their best work. We will share how we implemented a digital first program that became an interactive community of ambassadors that effectively leveraged social media to raise awareness and execute campaigns.

Cassie Foery
Coca-Cola North America

Derek Fulford
CSE

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