Events: SMSS NYC 2018   |    SMSS Higher Ed 2018   |    SMSS SF 2019   |    FREE Virtual Event   |    DOWNLOAD TALKS   |    Talk to a live representative: 888-409-4418

SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team

SIGN UP!

Once you sign up for access, you’ll receive notifications when new presentations are uploaded for you to check out.
If you're already signed up, log in now.

New York 2017

Why Boxed risked it big to rebrand around a customer concern - and won

 What do you think of when you think of bulk? If you’re like most people, you have some hang-ups about it. Boxed could have dropped the word from its branding and played it safe. But they chose to do something harder and, some would argue, more rewarding: redefine it.

 In this session, Senior Content Strategist Jessica Rotondi shares how the brand used customer feedback to fuel their “bulk is beautiful” campaign written up in Digiday and reveals how social listening led to a 125% increase in engagement in just seven months.

Jessica Pearce Rotondi
Boxed

You must log in to view/download presentation files.

Copyright © 2018 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy