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Leverage Facebook advertising objectives to drive customers down the purchase funnel

There are several different target audiences and each one are at a different stage of the purchase funnel. There is a no one-size-fits-all marketing ad that will work for everybody.

In this workshop we'll walkthrough, dissect, and discuss how to leverage and combine different advertising objectives to drive customers down the purchase funnel.

Key takeaways:

  • Learn when and how to use Facebook advertising objectives and strategies
  • Leverage audience insights to maximize ad spend
  • Discover which objectives are best to reach specific audience types

Adam Bianco
Front Row Interactive

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