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Empowering your sales team through AI in B2B social selling

Artificial Intelligence (AI) is rapidly integrating into the software we use on a daily basis. Everything from social media platforms to CRM to Account Based Marketing (ABM) to marketing automation is getting “smarter.” The promise of AI powered systems to help B2B sales professionals become more effective is very exciting. Equally exciting is the opportunity to create more personalized digital experiences between the seller and the buyer.

In this session, you'll learn how AI is impacting B2B sales and marketing professionals and how you can harness it for better results.

Key learnings from this session include:

  • A foundational review of AI technology to set the stage for a closer look at the role of AI in social selling.
  • Use cases of AI in social selling.
  • A look at the current landscape of AI products available for social selling.
  • A look into the near future to understand the impact of AI on social selling and how you can leverage it.


AI is impacting how all brands market and sell. This session is for anyone in a marketing, sales or leadership role.

Bernie Borges

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