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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team

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PANEL: Best Practices from Top Universities on How to Integrate Video into Your Social Media Strategy

Panelists will share insights on:

  • Best practices in selecting type of video, placement, and length, including the pros and cons of short vs. long form video
  • Key things to keep in mind when creating video specifically for social media vs other mediums
  • Creative tips and tricks for making your videos stand out
  • How leading universities are structuring and managing teams responsible for social video content creation - from ideation through post-production
  • Tips for marketers managing video strategy as a team of one

Nicole DeRuiter Cho
University of Southern California

Kristofer Karol
Indiana University

Kelly Bennett
Miami University

Allison Matherly
Texas Tech University

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