Events: SMSS Anaheim 2019   |    SMSS Chicago 2019   |    Higher Ed 2019   |    SMSS NYC 2019   |    DOWNLOAD TALKS   |    Talk to a live representative: 888-409-4418

SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team

SIGN UP!

Once you sign up for access, you’ll receive notifications when new presentations are uploaded for you to check out.
If you're already signed up, log in now.

Dirt Roads, Factory Floors, & Smart Phones: How to Rebuild Broken Trust

The notion that people buy more from brands they trust is not new. But the evolution of how we trust, who we trust, and why we trust is constantly in flux. And technology might just be the answer: apps to track your movements online, ratings to signal quality of a product or experience, authentication methods to prove identity, and the list goes on. But are these technologies facilitating trust or demonstrating our inherent lack of trust?

In this session, we'll explore how trust has evolved over time, and share practical ways to build trust between customers and brands using social media and community engagement.

Key takeaways:

  • Practical ways to bring humanity into digital interactions
  • The value of 1:1 engagement
  • How to use live streaming to put a face on your brand
  • How to leverage AMAs and community engagement
  • Real-world examples of how companies and influencers are using social media and communities to build trust with their audience

Ashley Faus
Atlassian

You must log in to view/download presentation files.

Copyright © 2019 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy