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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team

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Improv Marketing: Leveraging Principles of Improv Comedy To Develop Breakthrough Campaigns

Social media marketers need to stay in synch with platform changes and pop culture to create content that connects with consumers. We’ll explore a few key ways that principles of improv comedy can be used to react to the shifting media landscape, respond to audience feedback and develop compelling campaigns.

Key takeaways:

  • How to use the “Yes, and…” principle to spark creative ideas
  • How to identify content opportunities and discover talent within your organization
  • How to approach influencer marketing
  • How to hedge your bets when testing new platforms

Lauren Thomas
Intuit

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