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Thursday, October 11, 2018    12:10 pm–12:55 pm

Case Study: Pitney Bowes Journey to a Data-Driven Social Strategy

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Social Media insights center on driving efficiency, demand generation, market insights, and most importantly, taking the guesswork out of business operations and investments.  Learn how Pitney Bowes uniquely captures real-time, unfiltered, unbiased global conversations about our relevant industries; competition; partnerships, products, and services offered to clients; business opportunities, and more, and turns its social data into actionable business insights. 


Bart Casabona
Director Brand, Social and Agency Management
Pitney Bowes

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