Katelyn Brower is Sterling’s Social Media Manager where she oversees Sterling’s global social media program and strategy and hosts their weekly live series, Sterling Live. Outside of Sterling, Katelyn hosts The Real Football Fans of New Jersey podcast. When she isn't scrolling through social media, she is coaching lacrosse, going to Orangetheory classes, or watching football.
2:00 pm–2:45 pm — Wednesday, October 16, 2019
In a social media world filled with business page after business page, there must be another way to boost brand awareness and maintain your brand’s reputation! We must take advantage of our employees’ voices and personal brands and with Employee Advocacy, this is all possible. This session, led by Katelyn Brower, Dun & Bradstreet's head of Global Social Media & Employee Advocacy, will inspire you to develop a successful Employee Advocacy program with examples from their use of LinkedIn Elevate.