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Liz Koenig

Social Media Lead - IBM Research

Liz Koenig is the Social Strategist for IBM Research, where she focuses on social content strategy and analysis.

She began her career in social media 10 years ago for a startup and from there moved on to eBay and Merkle before landing at IBM. Liz's interest in the power of social media started in 2008 when she leveraged social media to gain sponsorship for a world record row across the Atlantic Ocean and raise donations for a family at Memorial Sloan Kettering Hospital.

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