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Thursday, October 11, 2018 - 2:55 pm–3:40 pm

Avoiding Legal Pitfalls with Social Media

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This presentation will examine the legal issues that arise when using social media to market and promote products.  The focus will be on rules created by the FTC to include examining endorsements and disclosures. The presentation will also touch upon astroturfing, sweepstakes, and contests.


 

Thaddeus Hoffmeister
Professor
University of Dayton

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