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Friday, October 12, 2018 - 11:00 am – 11:40 am

How Centrica Business Solutions Went From 0 to 60 in 6 Months

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Whether you are trying to grow a new brand, launch an existing product in a new market, or just trying to reinvigorate buyers for current solutions, this session is for you.  Centrica Business Solutions, a global energy services provider, launched their brand in North America this year and has already generated over $15M in the pipeline. With a modest budget and no roadmap for the best publications or social channels to use, everything had to be tried, tested, adjusted and tested again.

We’ll take you on a journey from how we started with no followers on social media and almost no prospects in our database to becoming a full-fledged demand generation engine.  

If you’re ready to learn how you can:

  • Build integrated marketing campaigns across multiple tactics that drive demand
  • Get more value out of your budget for paid media
  • Have a stronger Google Adwords strategy
  • Compliment your organic social content with paid social
  • And more…

Then don’t miss our case study, where we will present best practices for leveraging Paid Social and Media tactics that grew Centrica Business Solutions from the ground up. After you attend this session, the sky is the limit for your brand.


 

Rob Mills
VP, Strategic Marketing
JK Design

Karin Aviles
Head of Marketing – North America
Centrica Business Solutions

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