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Thursday, November 2, 2017 - 10:15AM - 12:15PM

Results-based storytelling: How to design your mar-tech stack and increase student enrollment

In today’s world, we each carry the world’s knowledge in our pants. As mobile-savvy consumers, our uninhibited ability to access self-service information has forever changed how, when and how much we research an institution before ever filling out an application.

In this high-energy presentation, Nate Riggs will open your mind to the inbound philosophy and methodology and how it applies to getting better student enrollment results. You’ll discover how build a marketing and sales technology stack that will provide a full funnel view of how each student interacts with your institution’s marketing. You’ll learn how to develop and deploy an online content strategy that will attract, qualify and nurture student leads from awareness through the application and admissions process. You’ll also get pro tips and guidance on how to allocate your internal team and resources to efficiently execute campaigns that get results.

Nate Riggs
Founder & CEO
NR Media Group

Who Is This Social Media Training For?
Details coming soon...

Social Media Training Price:

Seating is limited - save your seat!

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About your Presenter

Nate Riggs is the Founder and CEO of NR Media Group, a Columbus-based Inbound Marketing & Sales education company and HubSpot Partner. A seasoned digital marketing strategist, he’s helped a wide range of brands navigate digital transformation and evolve their marketing strategies, tactics and technology stack to reach and engage a new generation of internet-savvy consumers.

Nate has delivered presentations at more than 100 industry conferences including large-scale international events such as INBOUND, Content Marketing World and Oracle’s Modern Marketing Experience.

Nate also teaches on the marketing faculty at the Ohio University College of Business where he is working to build the university’s first Center of Excellence for inbound marketing and sales education that will help address and close the digital skills gap present in today’s graduates. His current course (MKT4300-100) produces between 180-250 students each year who earn their professional accreditation in the form of the Inbound Marketing Certification and HubSpot Certification, while gaining practical experience and system training in HubSpot’s marketing automation software. He is also an active board member of OU’s Ralph & Luci Schey Sales Centre, and an executive board member of Professional Marketing Advisory Board.

Seating is limited - save your seat!

Register Now!


Can I bring my team to the trainings?
Absolutely! Contact Audrey [email protected] about group discounts for attending trainings.

Are trainings included in my general summit access pass?
No, access to these trainings is not included in your purchase of a Social Media Strategies Summit general summit pass. If you want to attend the trainings, you’ll need to purchase a dedicated ticket to that training.

How many people attend trainings?
We limit seating to 40 to make sure the training leader has time to work one-on-one with attendees. Reserve your seat as soon as possible - they fill up quickly!

Can I attend multiple trainings?
Yes! There are both 8am and 10:15am trainings - you can register for 1 training, or sign up for 2 at a discount.

Attendees are required to sign up for their training in advance so that training presenters can know exactly who they’ll be teaching to - and tailor content especially for you! Resources and presentation slides for each training will be available post-conference

What past attendees say about our trainings:

The workshops are worth the extra day away from the office! Great info for the extra cost.

- Katie Neuman,
Northwestern Publishing House Christian Books and Gifts

SMSS really emphasizes the collaborative innovative nature of creating social media content. I have a million new ideas that I can't wait to share with my colleagues.

- Katie Monfet,
Eastern Florida State College

Enjoyed the small workshop size, made it easy to engage, learn and speak to presenters.

- Nancy McKenzie,
Hill’s Pet Nutrition

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