Webinar: Launching a Successful P2P Texting Campaign

Your Speakers

Bibi Brown

Director of Marketing for Growth

Bryce Kumagai

Program Manager

Katie Whittington

Digital Engagement Specialist / Former Colorado Deputy Organizing Director

One-to-one messaging is personal and makes people more inclined to listen. Listening back leads to relationships that last. In this webinar, you’ll hear from the team at Hustle, the trusted leader in peer-to-peer text messaging as they sit down with RedTab Foundation of Levi Strauss & Co and the Former Deputy Digital Organizing Director for the Biden Presidential Campaign. Tune in as they address the misconceptions and myths around peer-to-peer text messaging.

Debunking Five Common Myths:

• Myth 1: Only Millennials Are texting
• Myth 2: SMS Isn't That Effective
• Myth 3: SMS Marketing Is Costly
• Myth 4: Customers Are Bothered by SMS Messaging
• Myth 5: SMS Marketing Only Allows for One-Way Communication

This fireside chat discussion webinar will clarify the misconceptions around P2P text messaging. You will hear two different real use cases but the common best practices to incorporate P2P text messaging into your communication plan. It really is much easier than you think!

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