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We’ve been trained to speak “business to business” (B2B) or “business to consumer” (B2C). But businesses and products do not have emotion. Humans do.
In Human to Human Marketing (#H2H), Bryan explores why and how communication needs to be adjusted to exude simplicity, empathy and imperfection – in the same way humans are built. Through storytelling about his own experiences, as President of a Silicon Valley marketing firm, he delivers practical tools and steps you can use right now to connect with other humans and be better marketers, managers, and fellow members of the human race.
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