As a leader in the digital, social and mobile landscape, Elly Deutch has provided her expertise to a diverse array of companies and brands – both large and small – on how to effectively create and execute fully integrated digital marketing strategies to help grow your business. Over the last seven years in the digital space, Elly has created, executed, and managed social media communities for over 350 companies, athletes and brands. In her current role at McDonald’s, Elly creates and oversees all social media campaign, engagement and advocacy efforts for the brand worldwide.
Elly speaks around the world at various conferences, summits, and events on her experience and knowledge of social media, sharing her strategies, insights and learnings from over the years.
Prior to becoming a consultant, Elly worked as Associate Director of Digital and Social Media at Garrett Popcorn Shops. She also worked as a digital strategist and community manager for global and national brands such as Campbells, Unilever, Kraft, Mars, Motorola, and Nestle while at Weber Shandwick in Chicago. She built and executed various digital campaigns, sponsorships and events with sport greats like Chad “Ochocinco” Johnson, Jerome Bettis, Tony Dungy, Antonio Freeman, Mark Sanchez and many more.
Elly Deutch launched her career in professional sports marketing, working as the Marketing and New Media Manager for the first ever Women’s Professional Soccer team in Chicago, the Chicago Red Stars. Challenged with the launch of a new professional sports team in an economic downturn, Elly transformed the face of the Red Stars by creating, executing and successfully programming both traditional and new marketing strategies to help establish the team