Neal Schaffer is a recognized innovative leader in the world of business social media. In addition to being named one of marketing’s ten biggest thought leaders by CMO.com, Neal has also been recognized as a Forbes Top 50 Social Media Power Influencer two years in a row as well as a Forbes Top 5 Social Sales Influencer. A global social media keynote speaker who has appeared on 4 continents, Neal is the author of three social media books, including the definitive book on social media strategy Maximize Your Social which is being used as a textbook at several universities. In addition to speaking, training, and consulting, Neal also teaches social media marketing at Rutgers University and the Irish Management Institute and is the founder of the Social Media Center of Excellence, a community to share best practices amongst social media professionals.