Elizabeth Camp is a visionary. She balances creativity with strong business acumen, strategy and analytical skills. As a light-hearted, results-oriented leader, she strives to build relationships and create excellence through innovation. She has taught yoga and trained teachers for the past 14 years and owned her own Social Media Marketing Agency, Healing Media LLC. Currently, Elizabeth is the Social Media Manager at the Walker Art Center in Minneapolis.

Strategic . Achiever . Woo . Connectedness . Ideation

Elizabeth Camp’s Session

Paid Social Media Marketing — Detailed Targeting for Niche Audiences

Find and create the perfect social media audiences for your product, program or event. Use the sophisticated tools Facebook Business Manager has to offer to create Social Media Campaigns with Detailed Targeting on Facebook and Instagram. Build, grow and nurture your audiences. Increase conversions for your business.

→ After this session, you’ll be able to:

Understand the difference between a "Boosted" post and a Facebook Business Manager created Ad.
Know how to identify your audience
Implement Detailed Targeting within Facebook Ads Manager