Kristi is an executive leader that has focused on digital and social media marketing for over 15 years. She is currently an AVP within Nationwide’s Digital Center of Excellence. Her current role oversees enterprise social media including B2B and B2C brand platforms, persona, community management, and B2B social selling programs. Prior to Nationwide, she spent time at Disney Channel, Nestle, Universal Studios and Abercrombie and Fitch building, expanding and optimizing their social and digital strategies and capabilities.
Kristi Daraban’s Session(s):
11:45 a.m.–12:30 p.m. —