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Erica Santiago

Senior Manager, Digital Content
Pfizer

Erica Santiago has worked in digital marketing and social media for over 11 years. At Pfizer, she develops content across the brand's corporate digital and social properties as a part of the External Communications & Enterprise Reputation team. Most notably, she leads Pfizer’s podcast strategy & helped establish their first branded podcast initiative, The Antigen.

Prior to Pfizer, she has led successful social media marketing campaigns at companies across a diverse range of industries, including higher education and e-commerce. Beyond her experience as an accomplished marketer and communicator, she also completed her MBA at NYU Stern, specializing in digital marketing & business analytics, and obtained a BS at Cornell University, concentrating in operations & business.