Dylan Doyle (he/him)

Assistant Director, Social Media
EY Canada

Dylan is an award-winning marketer who combines big picture thinking with detail-oriented due "dyligence." He's worked in social for the past eight years with a sharp focus on diversity, inclusion and cultural relevance. He currently leads the national social team at EY Canada.

Dylan Doyle (he/him)’s Session

12:45 p.m.–1:30 p.m. Pacific — Thursday, February 23, 2023

Panel: Viral and Cultural Moments – How and When Brands Should Tap into the Conversation

Discussion topics include:

  • The best times to jump on trends - how to know when it’s too late
  • How to determine if your brand should be a part of a trend
  • Set up your social team for success by instilling trust in executives and getting ahead of legal permissions to act quickly
  • The power (and ease) of using TikTok to jump in on trends and conversations
  • Examples of content from brands who got it right (and wrong)
  • How to live diversity, equity, inclusion, and belonging year-round versus on specific community observances (Black History Month, National Indigenous History Month)
Check out our early bird ticket prices!
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