Kayla Schmidt

Social Media Manager
Nextiva

Kayla Schmidt is an award-winning social media specialist, currently working as a contractor for B2B customer experience management company, Nextiva. Previously she ran social media strategy at Zendesk. Working in-house or directly with social media influencers and agencies, she plans, creates, executes, and analyzes content designed to engage audiences and amplify brand messaging. Fun fact: Kayla’s first job out of college was driving across the country in the Planters NUTmobile, a 26-foot-long peanut on wheels.

Kayla Schmidt’s Session

12:45 p.m.–1:30 p.m. PT — Wednesday, February 26, 2025

Scrappy Yet Savvy: Budget-Friendly Tactics for Every Brand

This session is for the social media manager with big goals, but limited resources. Whether you're in-house at a small (or big!) company, working at a nonprofit, or managing a side hustle, attendees will walk away with the knowledge and tips for creating meaningful, impactful content that resonates with your audience—without breaking the bank.

Takeaways:
  • Actionable social media strategies for tight budgets
  • Free and low-cost tools to supercharge your social media
  • Tips for building a community-based strategy for long-term growth
Check out our early bird ticket prices!
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