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Creating content for your Facebook and Instagram accounts takes: time, money, resources, and know-how that may not be the top priority for every marketing team or business owner. But great ad strategies rely on great creative to be successful. So, how can you have it all? In this session, we'll cover the tips and tricks for building your content - without breaking the bank (or the clock). You will learn: the anatomy of a great post and ad, how to develop a content strategy, and how to take your photos and utilize apps to create thumbstopping ads.