Bari Rosenstein

Social Media Manager
Auntie Anne’s and Jamba

Bari Rosenstein, Social Media Manager for Auntie Anne's and Jamba, has 9 years of experience in the industry. She started her career on the agency side and took her first job in-house with The Coca-Cola Company, leading organic social for Honest Tea, ZICO Coconut Water and Costa Coffee. Now, she leads social for some of your favorite food brands. When she's not obsessing over Tik Tok trends, she's riding Peloton, taking mirror selfies, and tending to her plants. 

Bari Rosenstein’s Sessions

9:45 a.m.–10:30 a.m. Pacific — Wednesday, June 14, 2023

Panel: The "Creative Desert": Brainstorming Social Content Ideas During Slow Days

This panel will share strategies for social media managers charged with consistently putting out timely and original content. Topics include:

  • Running effective brainstorming sessions for social media campaigns, including reviewing data and performance on previous posts
  • Providing effective content feedback for third-party creators
  • Creating the mental space to induce creative thinking
  • Creating content with very few resources
  • Leveraging competitive analysis and social listening to see what your audience is interacting with
  • Using KPIs and goals as a guide for what you want to achieve with your posts

9:45 a.m.–10:30 a.m. Pacific — Thursday, June 15, 2023

Speaker-Led Roundtable Discussion

How to Create and Manage an Effective Content Calendar

Check out our early bird ticket prices!
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