Isabel LiSenior Influencer Marketing Manager
Isabel has an extensive background working with talent and influencers across partnerships, PR, and event production. Isabel began her journey as a music publicist, eventually moving into influencer marketing and experiential production. At Movers+Shakers, Isabel owns influencer strategy and campaign execution across projects including TikTok LIVE events, evergreen creator content production, and shoots. She manages the front-to-end process from talent sourcing, outreach, negotiations, contracting, and content creation.