Val Vesa

Sr. Social Media Manager
Cloudflare

Val Vesa is the Senior Social Media Manager at Cloudflare, where he navigates the dynamic currents of online engagement and cybersecurity. Beyond his professional role, Val is a dedicated father guiding young adults through the digital age. His passion extends to teaching children the importance of safe digital practices, ensuring the next generation surfs the web securely. An avid traveler and photographer, Val captures the world's beauty through his lens, sharing stories that transcend words. His work has been featured on platforms like Unsplash and Getty Images, reflecting his keen eye for detail and storytelling. Whether managing online communities, advocating for digital safety, or framing the perfect shot, Val seamlessly integrates his interests into a cohesive narrative of connection and creativity.

Val Vesa’s Session

10:00 a.m.–10:45 a.m. PT — Thursday, June 19, 2025

Panel: Where to Find & Engage Your Brand’s Next Community

In a constantly evolving social media landscape, brands must go beyond the usual platforms to connect with the right audiences. This panel will explore how to identify and engage niche communities, from leveraging emerging platforms to using overlooked tools on existing ones. Our experts will discuss when and how to test new channels, strategies for reaching specific demographics, and creative ways to foster meaningful engagement with untapped audiences. Whether you're looking to expand your brand’s reach or deepen connections with specialized communities, this session will provide actionable insights to help you stay ahead.

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