Saksham is the Creative Director at Outgrow. He specialises in data collection, analysis, filtering, and transfer by the means of interactive content, widgets, and applets. Interactive experiences designed by him have been featured on ProductHunt, TrendHunter, Flipboard, Factory Berlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. He is also the host of the Influencer of the Month podcast.
1:30pm - 2:15pm PDT —
In this session, Saksham will show you how to build interactive marketing products across the customer journey to grow your business, including graders, contests, calculators, quizzes, recommendations, chatbots, or AR apps.
He’ll walk you through examples like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, New York Times's dialect quiz, Ikea's AR app, L'Oreal's AR app, and Nike's fitness apps. All of these examples are free tools that help drive your social media engagement, build an audience, and generate leads for your business by adding value to a customer during a micro-moment.