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Laurel Miltner

Director of Digital Strategy
Orbit Media Studios

Laurel Miltner is the Director of Digital Strategy at Orbit Media Studios, a web design and development company in Chicago. At Orbit, Laurel works with clients to drive business value from their websites through ongoing visibility, traffic, and conversion optimization. A self-proclaimed digital marketing nerd, Laurel is passionate about creating, testing, deploying, and iterating digital content experiences that delight and deliver results—and teaching others how to do the same.

Prior to joining Orbit, Laurel spent several years in corporate marketing as the director of digital strategy for commercial real estate giant, JLL. Before that, she managed digital marketing campaigns for clients at PR 20/20, an agency in Cleveland, OH.

Outside the office Laurel can be found cooking, eating, reading, and spending time with her partner and friends.

Laurel Miltner’s Session(s):


11:45 am–12:45 pm PDT —

Live Workshop: Google Analytics Fundamentals: How to Measure What Matters for Your Business

What are your visitors doing? What aren’t they doing? Where are they coming from? Which marketing activities are making a difference? 

If you have Analytics, you have insights waiting to be discovered. This is the session where we show you step-by-step how to set things up, find insights and take action. Be prepared to level-up your digital marketing expertise.

  • Learn the proper setup (or quick cleanup) of Google Analytics
  • Get acquainted with the most useful reports in your Analytics
  • Find out which reports answer which questions and support which decisions
  • Make sure can you get the right information out of your Analytics quickly and efficiently

It only takes a few minutes to fix big setup issues and find the nuggets of truth that will make you a better marketer. This presentation is geared toward beginners who are new (or new-ish) to Google Analytics.


Check out our early bird ticket prices!
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