Faith & Worship   |    Higher Ed   |    Small Businesses   |    First Responders 2021 Talk to a live rep: 888-409-4418
Wednesday, October 28, 2020    11:45 am–12:45 pm PDT

Google Analytics Fundamentals: How to Measure What Matters for Your Business

Back to Agenda

Looking forward to this session? Share it!

What are your visitors doing? What aren’t they doing? Where are they coming from? Which marketing activities are making a difference? 

If you have Analytics, you have insights waiting to be discovered. This is the session where we show you step-by-step how to set things up, find insights and take action. Be prepared to level-up your digital marketing expertise.

  • Learn the proper setup (or quick cleanup) of Google Analytics
  • Get acquainted with the most useful reports in your Analytics
  • Find out which reports answer which questions and support which decisions
  • Make sure can you get the right information out of your Analytics quickly and efficiently

It only takes a few minutes to fix big setup issues and find the nuggets of truth that will make you a better marketer. This presentation is geared toward beginners who are new (or new-ish) to Google Analytics.


 

Laurel Miltner
Director of Digital Strategy
Orbit Media Studios

Copyright © 2020 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy | Code of Conduct