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Reels is an evolution in the future of entertainment as well as a big part of the next chapter of Instagram, which brings together friends, interests, and entertainment like no other platform. Reels is a new way to create and discover short, entertaining videos on IG, and gives people new ways to express themselves, discover more of what they love, and help anyone with the ambition of becoming a creator take center stage. This session will highlight best practices, provide an overview of available creative tools, and demonstrate how you can start experimenting with Reels today.