Speaker details coming soon!
Amber Taylor’s Session:
1:00 p.m.–1:45 p.m. PDT —
Takeaways for attendees:
- How to build a case for inclusive content by leveraging company values, census data and changing consumer psychographics
- How to balance accepting risk and protecting the brand
- How to build authentic connection
- How determine appropriate KPIs and benchmarks to test and measure progress