Nicole Cruz is the Social Media Manager for Hard Rock Nightlife where she spearheads the social media strategy for the night and day clubs at the Guitar Hotel in Hollywood Florida. Within just 3 months, she grew the club's TikTok to over 25k by making TikToks with the many artists and celebrities that frequent the club. With a love for Gen-Z marketing and strategy on her mind, Nicole continues to keep the brand young by monitoring trends and continuously testing out content. She shares her love for work on her personal TikTok account where she gives the behind the scenes of the crazy life of a nightlife social media manager.
8:45 a.m.–9:30 a.m. Pacific Time — Wednesday, October 26, 2022
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