Lauren Kwiatek

Lauren Kwiatek is a Professional Magician, Creative, Strategist, Designer, Photographer, and Social Media Swiss army knife. She has been at Farmers Insurance for 6.5 years and for every project she works on, she puts all her skills into a figurative blender to create highly effective business smoothies and milkshakes.

Her background provides her with the unique ability to successfully lead and engage in creative direction, strategic performance and planning, visual storytelling, content creation, project execution, and overall social media management.

Lauren started at Farmers as a Senior Creative Designer on the Enterprise Marketing team and after 2.5 years, she had the role of Social Media and Creative Design Manager created for her under the Talent Brand umbrella where she manages the creative process from conception to completion in various projects including organic social media for the corporate LinkedIn, talent brand Instagram, and TikTok channels (including creative strategy, calendar management, content creation, posting, community engagement, social listening, analytics, reporting, etc), and broader HR needs including the creation of the Employee Value Playbook (EVP), the internship program rebrand, and creating content for employee advocacy.

Additionally, Lauren is also the National Co-lead for the Women’s Inclusion Network Employee Resource Group at Farmers Insurance.