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In today's digital age, Social Media has become an essential marketing channel for driving brand awareness, engagement, and growth. For the perceived "lucky ones," Social Media has also become a key revenue driver, but the truth is, it is usually not just luck.
A brand's willingness to invest in Social Media and apply a "social-first" approach to their business is what often makes these channels profitable.
During this session, you will learn how to create a social-first environment across your company and position Social Media as a true business asset.
Drawing from years of experience managing and growing Social Media for top brands, we'll explore key tactics to help you make Brand Social a central pillar of your company's marketing efforts.
You'll learn:
- A framework for establishing a social-first culture within your company
- Best practices for integrating social media into your overall marketing strategy
- Strategies to ensure your social media efforts are recognized and supported throughout the company
Robyn Nissim
CEO + Founder
Social Proof Agency