How to Create Content that Drives Qualified Traffic and Leads at Scale

Looking forward to this session? Share it!

Overwhelmed with the complexity of strategic content production and management? 72% of your peers are too, according to research from the Content Marketing Institute. Let’s talk about how you can get creative with your content strategy and development, and invest your limited time and resources in the things that matter most.

In this session, you’ll learn how to:  

• Drive more traffic and conversions on the content you already have
• Prioritize content creation efforts to drive results
• Create cross-channel, multi-format content more efficiently using structured content