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Tuesday, June 9, 2020    1:00 pm–1:45 pm PDT

Future Forward: Navigating the Next Evolution of Social Media

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As social media professionals our work sits at the intersection of the culture and technology; the nexus of trends and innovation, where the next big thing is always just about to happen. Strategy, content production, and communication will experience an incredible change in the next several years, as social media continuously expands to include new technologies, platforms, and business models. How will this happen, and how can we make use of these insights in our day to day work?

In the third installment of this annual keynote, Ian explores the near and distant future of social media, communications technology and their impact on culture and commerce.

Takeaways include:

  • How surprising applications of artificial intelligence will change both what we see and what we create for the social feed 
  • How new tools will drive a surge in Immersive content 
  • Understand the coming revolution in social networking that will change the face of social platforms for decades to come
  • Which skills will drive successful consumer engagement in the next 2-5 years and exactly how to build them - including resources you can use today.


Ian Beacraft
VP, Group Director: Strategy and Innovation

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