The moment you realize
you’re not yet where you want to be.

Since Zuckerberg first exposed the world to his Harvard social experiment just over 10 years ago, the way businesses, universities and individuals communicate has evolved. And shifted. And evolved again.

We know we must be engaged online. We understand the value of a good story to ensure brand equity.

But which stories should we share? How and where do we tell them? What tools should we use to measure their success?


Access the answers you need
to impact conversion.

GSMI’s Social Media Strategies Summit (#SMSsummit) events provide an arena to answer the toughest questions that impact the way we do business.
(The ones that confound our budgets, cause restless nights and continually change shape.)

At the end of each SMSS summit, attendees are able to answer the following:

What type of content builds meaningful relationships with my desired audience?
How can my content impact lead generation and increase sales?
Which tools maximize social media output?
Ultimately, how do I transform my social media strategy to enhance my company’s bottom line?

SMSSUMMIT has a method
to the madness.



SMSS speakers relate their experience to present-day challenges in the social media marketplace.
They provide tools to calculate measureable impact. They detail case studies. They lead. And inspire.

SMSS workshops offer hands-on tools and guidance to take back to the office.
As different companies have unique priorities, we let you choose your desired track.
Based on research on today’s most pressing social business issues, all tracks emphasize:

Content Creation
& Storytelling

Learn the essentials of great social writing
Exposure to content that connects and converts desired audiences
Tricks for aligning content across social media channels
Tools for solidifying your brand message and driving loyalty

Strategy Management
& Measurement

Highlight key strategies to target millennials
Tips for utilizing employees as brand advocates to drive sales
Tools for maximizing social campaigns to produce qualified leads




This isn’t our first time
around the block.



The SMSS community that develops over the course of each event becomes a valued network of professionals who share lessons, market secrets and empower one another.

Over 4,000 marketers have attended the Social Media Strategies Summit. With more than 85% of attendees manager level or higher, SMSS attracts a room full of leaders.

Presenters and attendees are eager to exchange valuable information--and communicate their passion. You can’t help but catch the fever.

Upcoming Events

Which conference will change the way you do business?
#SMSsummit San Francisco 2015
September 23-24, 2015 - Marines' Memorial Club & Hotel

Register Now More Info
#SMSsummit Boston 2015
October 21-22, 2015 - Royal Sonesta Boston

Register Now More Info
#SMSsummit Dallas 2015
December 8-9, 2015 - Magnolia

Register Now More Info
#SMSsummit Vegas 2016
February 9-11, 2016 - Planet Hollywood

Register Now More Info

The #SMSsummit Experience

Testimonials from past attendees

Left today feeling like a new person - energized, knowledgeable and passionate

Alejandra Morin, KRAFT Jet Puffed

I love this event. Social Media Strategies Summit has assembled a group of presenters that are both knowledgeable and inspiring. Whether you're new to the social media game or a seasoned pro, this is definitely the event you should attend.

Tiffany Arnett, Walt Disney

This summit is a great way to spark new, applicable ideas and items that can be immediately implemented when I get back in the office

Heather Lockwood, Farmer's Insurance

The speaker and attendees of this conference represent some of the brightest minds in marketing. Sessions + discussions provided affirmation of social strategies I use and sparked new ideas for further online dialogue.

Jeffrey Hoffelt, Media Relations Executive at Filament Marketing