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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
✓ Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
✓ Leverage industry-specific case studies to share with leadership and your team

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A Marketer’s Guide to Voice in 2020: How You Can Stay Competitive and Increase Customer Engagement

Aug 12, 2020

Higher Education Enrollment and Retention is Down - How Can We Better Engage Students?

Jun 23, 2020

Social Insights for Media Impact and Audience Alignment

Jun 22, 2020

Addressing Issues in Fraud Detection, Fake Social Activity, and Audience Health

Jun 21, 2020

How Brands and Creators Can Be Tapping into Emerging Channels for Their Influencer Marketing Campaign

Jun 12, 2020

How to Build and Manage a Community on Your Brand’s Social Media

Jun 12, 2020

Change As a Core Competency: Communicating for the Next Crisis

Jun 10, 2020

Social Conversational Design that Converts Beyond the Bot

Feb 06, 2020

Establishing an Authentic Connection with Your Audience through Brand Storytelling

Feb 06, 2020

Juggling Social Media Content and Branding in a Multi-Faceted Public Safety Agency

Feb 06, 2020

Netflix YouTube: How This Channel Followed the YouTuber Imprint to Win Over Gen Z

Feb 06, 2020

Empowering Field Employees to Use Social Media

Feb 05, 2020

Case Study: Creating Meaningful Social Media Relationships

Feb 05, 2020

Trending Topics: Tapping into Consumer Needs to Build a Modern-Day Content Strategy

Feb 05, 2020

Content Creation and Video Best Practices – Using Storytelling to Build Better Media Relationships

Feb 05, 2020

How to Generate Creative, Compelling Influencer Marketing Campaign Ideas

Feb 05, 2020

Insights with Impact: Maximize the Value of Your Social Media Analytics

Feb 04, 2020

Strategic Communications During a Pandemic: Top Tips for Higher Ed Comms Pros

Dec 31, 1969

What You Should Know About Brand Safety and Alignment before Launching Your Influencer Campaign

Using Audience Segmentation Strategies to Drive Better Marketing Campaigns

Creating Breakthrough Content for B2B Audiences

Aug 12, 2020

What Happens When You Can't Visit Campus - Building Your Post-COVID Playbook Around Student Takeovers

Jun 23, 2020

Fighting the Pandemic with Communication - How the University of Arizona is Winning

Jun 22, 2020

Staying FTC Compliant: Tips for Brands and Influencers

Jun 21, 2020

How Live Streaming and Gaming Have Cultivated the Next Generation of Influencers

Jun 12, 2020

Using TikTok for an Innovative Marketing Approach

Jun 10, 2020

Brand Truths, Trump, and Tequila - Using Data to Enhance Creativity

Feb 06, 2020

From IDK to CTA: A 10-Step Guide to Effective Social Media Advocacy

Feb 06, 2020

Marketing in 2020: Demystifying Smart Assistants & AI

Feb 06, 2020

"Beyond A Seat At The Table" - Considerations for Social Media Managers and Strategists

Feb 06, 2020

Storytelling with Empathy: Rise Against the Machines

Feb 05, 2020

How Walmart Approaches Transparency on Social Media

Feb 05, 2020

The Importance of Acknowledging Your Tribe: The Story of Kendall-Jackson and the White Wine Emoji

Feb 05, 2020

How San Francisco Fire Department Uses Social Media as a Tool for Building Community Relationships & Trust

Feb 05, 2020

Diversity, Inclusion, and Equity in First Responder Social Media: Who’s Left Out? Who’s Misrepresented? Who isn’t Reached?

Feb 05, 2020

Influencer ROI: 400K to 1.6M in less than 1 year using Instagram

Feb 05, 2020

Fast Track Your Social Media Content! Strategic Tips and Tricks + Breakthrough Creative Writing Exercises

Feb 04, 2020

Pitt Business Backstory: An Admissions Campaign Highlighting Student Journeys from High School, to College, to Career

Dec 31, 1969

How to Generate Creative, Compelling Influencer Marketing Campaigns

Learn How A Box of Rocks Earns Top Performing CPG Pinterest Campaign of 2019

Adapting Your Content Strategy Overnight - The Importance of Being Proactive

Jun 23, 2020

Managing Social Media Tone and Cadence During a Crisis

Jun 22, 2020

How Social Listening Supports Student Engagement and Campus Decision Making During COVID-19

Jun 22, 2020

Building a Culture of Social Selling

Jun 21, 2020

Become an At Home Video-Pro: Level Up Your DYI Video Skills with Tips from YouTubers & Twitch Streamers

Jun 12, 2020

Bringing New Life to Your Words: Magical Ways to Improv Your Writing (That’s Not a Typo!)

Jun 10, 2020

Working as a One-Person Social Media and Comms Team — Strategies for PIOs to Make the Most of Limited Resources

Feb 06, 2020

A Look at the VR and AR Technology Landscape & Brand Case Studies

Feb 06, 2020

The PIO Role — From Traditional to Social

Feb 06, 2020

Video Optimization Strategies for Better Viewership & Engagement

Feb 06, 2020

How to Produce Consistent & Quality Content with a Scrappy Team

Feb 05, 2020

Beyond KPIs: Measuring Success on Social Media, Learning From Your Analytics and Reaching Your Social Media Goals

Feb 05, 2020

Getting Past the Human Firewall: Building Trust Human-to-Human

Feb 05, 2020

Social Media & Natural Disasters: Media Relationships and Communication Strategy Forged in Hawaii’s Volcanic Eruption

Feb 05, 2020

Coffee with a Cop - How One Event in 2011 Turned into One of the Most Successful Community Policing Programs in the World

Feb 05, 2020

Facebook Ad Optimization Masterclass

Feb 04, 2020

Building Your Social Media Policy Framework

Feb 04, 2020

How a Student Brand Ambassador Program Led to a 46% Increase in Enrollment

Dec 31, 1969

Blending Organic Content & Advertising for Better Performance and Engagement

Social Media is the First Line of Defense: Defusing and Managing Issues

How Social Media Managers Can Work with Professors during Distance Learning

Jun 23, 2020

Keeping Spirits Up: How to Highlight Academic Milestones during Shelter-in-Place

Jun 22, 2020

Build and Run a Successful B2B Community

Jun 21, 2020

Leveraging Dark Social: How Can Brands Get Invited to the Conversation?

Jun 12, 2020

Humanizing Your Brand with Internal Influencers – Employee Advocacy 2.0

Jun 12, 2020

How to Build Trust and Reach Your Customers Organically Across Social Media

Jun 10, 2020

Feb 06, 2020

How To Get Your Customers To Create Endless Amounts of Content for Your Business

Feb 06, 2020

Using Digital Tools to Create Emotional Connections

Feb 06, 2020

Why TikTok Has Influencers Dancing For Brands

Feb 06, 2020

Social Media and Emergency Management – How to Engage Interactively with the Public during All Phases of Emergency Situations

Feb 05, 2020

Balancing Creativity with SEO to Produce Your Highest Ranking Content

Feb 05, 2020

Authenticity Always Wins: Forming Social Strategy Around Audience

Feb 05, 2020

Lessons Learned at the Tree of Life

Feb 05, 2020

Achieving Influencer Marketing Results with An Agency or an In-House Team

Feb 05, 2020

How to Use Messenger Bots to Deliver Traffic and Cultivate Loyalty

Feb 04, 2020

Times Are Negative but Your Content Doesn't Have to Be: The Positive Power of Social Media

Dec 31, 1969

Is Your Social Media Content Fresh, Timely, and Relevant?

Move Beyond Vanity Metrics: How To Get Real Results With YouTube Ads

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