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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

These presentations can help you:

✓ Find inspiration for your next social media campaign, post, or piece of content
Brainstorm creative and stylistic ideas for your next presentation
✓ Review best practices in social media from top brands
✓ Identify other marketing leaders and speakers in the social media space to expand your network
Leverage industry-specific case studies to share with leadership and your team

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Setting KPIs and measuring the performance of your social media programs

This training will take a dive into aligning your social, digital and business goals with KPIs that will help empower you to increase engagement, improve performance and show the value of your work on social. We’ll look at how to approach establishing platform specific KPIs, evolving them over time, creating a strategy around achieving them and how to combine them to show value from the top to the bottom of your organization. You are doing great work, now let’s find a way to let that work speak for itself!

Robbie Fitzwater
Clemson University

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