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SOCIAL MEDIA MARKETING SPEAKER PRESENTATIONS Download 200+ talks and case studies from past SMSS events!

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Maximizing the Impact of Stories: The Next Major Consumer Shift

We are in the midst of a massive shift to the stories format where full screen, ephemeral, interactive content is fundamentally changing consumer behavior. This presentation will showcase the explosive growth of stories, why stories matter for businesses, and how Instagram is at the forefront of this phenomenon, and provide best practices on how to maximize impact through a Story School exercise.

Jason R. Dailey
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