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Katelyn Brower

Social Media Manager
Sterling

Katelyn Brower is Sterling’s Social Media Manager. She owns and manages the social media website Getsocialwithme.net and hosts The Real Football Fans of New Jersey podcast. When she isn't scrolling through social media, she is coaching lacrosse, going to Orange Theory classes, or watching football.

Katelyn Brower’s Session(s):


12:10 pm–12:55 pm PT — Tuesday, June 8, 2021

Panel: Creating a High-Performing B2B Social Media Strategy

In this panel, you’ll hear from several brands within the B2B industry that will discuss topics including:

  • What B2B brands can learn from B2C, including connecting, engaging, and amplifying customer voices
  • Giving your B2B teams the tools they need to succeed on social media: attracting clients, branding their own social space, and defining how to use the brand’s creative assets
  • Strategic planning across a variety of social channels to drive B2B account engagement
  • Collaboration and planning together across departments (sales, marketing, ops, content, social media, and digital) on marketing to a B2B account
  • Customizing go-to-market strategies for B2B teams to be able to support the brand’s goals

Check out our early bird ticket prices!
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