Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands.
Associate Vice President, Social Media
Director, Brand Content & Social Marketing
Hewlett Packard Enterprise
Social Media Manager
Head of Organic Social Media
Digital Marketing Manager
Sony Pictures Entertainment
Founder and CEO
Digital & Creative Strategy Lead, Amazon Devices
Sr. Social Media Manager - Brand
This session explores how brand marketers can develop integrated 360-digital campaigns with shoppable content and experiences at the center of GTM strategy. Nilu will dive deeper into the creator economy, and how to leverage trends and social commerce tactics to create both influencer and brand campaign creative for evergreen and launch specific moments.
Nationwide will share insights into how complex industries can execute successful influencer campaigns. Attendees will leave with key takeaways that are applicable to both B2B and B2C brands by presenting a brand case study that tapped micro-influencers and resulted in leads.
In a forever changing landscape, relating social metrics to omnichannel business results has increased in difficulty but there are tools available to maximize and refine media delivery. Marissa Golliday, who supports innovation and testing across the Sephora media business, discusses these and other strategies for highlighting the importance of social in the media mix.
Join us this June for TWO conferences covering everything you need to know about social media marketing and influencer marketing strategies.
Learn the nuts and bolts of a successful social media strategy to position your brand for success.
Assess and audit your current social media initiatives through real-life feedback, discussions and peer-to-peer learning.
The best of both worlds: 2 conferences, 4 days, and 50 speakers help you maximize the performance of your social media and influencer marketing programs.
Experience a unique gathering of senior-level, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own.
Learn how to tap into the right influencers for your brand, develop collaborative long-term partnerships, and measure the impact of your campaigns on broader business goals.
Cultivate your arsenal of tools, resources, and connections to keep your brand at the forefront of always-changing social and influencer trends.
— Snooze, an AM Eatery
— Academy of Nutrition and Dietetics
— The NPD Group
We can customize sponsorship and exhibit opportunities for you to create a company presence at SMSS.
If you have an insightful, take-away driven case study to share, we want to hear from you.
We help our media partners engage with our community of marketing leaders and decision-makers.