Emily Peterson

Sr. Content Solutions Consultant

Emily is a marketing and communications leader with more than two decades of experience specializing in content, digital marketing, social media, brand, communications and word of mouth. She has worked with Fortune 1 and Fortune 500 brands spanning tech, retail, CPG, food and beverage, and oil and gas. In her current role, she partners with leading tech brands to help them design and deliver business impactful content and creative strategies. Emily is motivated by LinkedIn’s mission and vision to connect the world's professionals and create economic opportunity for every member of the global workforce.

Emily Peterson’s Session

1:00 p.m.–1:45 p.m. PT — Thursday, October 24, 2024

Supercharge Your Brand's Presence on LinkedIn

LinkedIn Members interact with LinkedIn Pages over 2B times per month, which makes it essential that your brand's presence and content stands out. This session is designed to offer you top tips and tricks to help you make the most of your brand’s presence.

In this session, you'll learn practical strategies to enhance your brand’s visibility, including:

  • The importance of creating a strong Page for your brand on LinkedIn and how to do it effectively
  • Best practices for creating and sharing content that drives engagement on LinkedIn
  • LinkedIn formats and features to best convey your message
  • How to build a community around your brand
  • Optimizing content with analytics
Check out our early bird ticket prices!
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