Ty Wood has over 20 years of non-sworn law enforcement and 9 years of social media experience. He began with the Clovis Police Department in 1999 and has worked Patrol, Youth Services, Investigations, Jail, Animal Services, and Dispatch.

In 2012, he started the Department’s social media platforms and in 2017 was assigned to social media and media full-time. He currently oversees all Department platforms (Facebook, Twitter, Instagram, YouTube, Nextdoor, and Neighbors), updates both City websites, and handles media inquiries.

Ty Wood’s Session

12:30 p.m.–1:15 p.m. PT — Thursday, August 19, 2021

Panel: Making the Most of Limited Resources & Budget on Social Media

Time is a precious resource for social media managers, and many are working as the only employee at their agency dedicated to social media. This panel will discuss tips to help you optimize your time, leverage the help of co-workers, and some of the best tools to get the job done.

Discussion topics include:

Shortcuts, tips, and best practices that help social media managers have time
Apps and tools can that help save time when creating content
Ways to get others involved to help one-person social teams
Communicating with leadership the importance of having more than one person handling social media
Cross-posting pros and cons, and how to change up images and text to increase reach
Keeping followers and co-workers happy and how to balance the two
Keeping your budget lower with mobile/phone accessories