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Virtual Conference

Learn best practices in social media marketing
from today's leading colleges and universities

October 27–29, 2020

Agenda Speakers Register
Sign up for program announcements!


Learn the nuts and bolts of a successful social media strategy to position your institution for success - whether you're in recruitment, admissions, student experience, or alumni relations. 

Assess and audit your current social media initiatives through real-life feedback, discussions, and peer-to-peer learning around top social platform best practices and emerging trends. 

Revitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies to help you identify new and creative ideas. 

Cultivate your arsenal of tools, resources, and connections to champion a social media transformation back at your college or university. You'll leave feeling refreshed, inspired, and reinvigorated. 

Experience a unique online gathering of senior-level, cross-industry marketers. We're the only event where attendees benefit from focused higher education sessions, along with access to consumer brand case studies.

Accelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.

Thought Leaders You’ll Meet

Rachel Colleen Smith

Rachel Colleen Smith

Associate Director, Social Media
Columbia Business School

Hillary Smith

Hillary Smith

Social Media Strategist, University Relations
Clemson University

Sydney Jones

Sydney Jones

Social Media Specialist
Jacksonville State University

Kirsten Clark

Kirsten Clark

Associate Director of Enrollment Services Communication & Marketing
University of Houston

Webb Lewis

Webb Lewis

Digital Content Specialist
The University of Mississippi

Kelley Tuthill

Kelley Tuthill

VP of Marketing & Communications
Regis College

Chris Adam

Chris Adam

Purdue University

Jaclyn Antonacci

Jaclyn Antonacci

Online Marketing Coordinator
William Paterson University

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Our Sponsors

Constant Contact

Our Media Partners

Digital Agency Network Brandpoint

Exhibiting at the Summit

SMSS is the premier social media conference for solution and service providers to engage directly with a targeted audience of decision-making marketers. Learn more about how we can create a unique sponsor experience for your company.

Become an Exhibitor

Hear it straight from the marketers who have attended.

We know our community well — which means over the last 10 years we’ve fine-tuned how to build a compelling, relevant agenda that we know you’ll find the most informative and inspirational. This is what our attendees love most about our social media marketing programs.

How to Participate at #SMSsummit

We can customize sponsorship and exhibit opportunities for you to create a company presence at SMSS.


If you have an insightful, take-away driven case study to share, we want to hear from you.


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