Other Events:   Government 2021   |    Government 2022   |    First Responders 2022 Talk to a live rep: 888-409-4418

VIRTUAL CONFERENCE

Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals

February 23–24, 2022

Agenda Speakers Brochure Register
Be the first to know when we announce new speakers!

FEATURED SESSIONS

Trending on TikTok: Best Practices for Creating Engaging TikTok Content

This session with Lauren Thomas of Intuit will highlight lessons the TurboTax team has learned through its first two years on TikTok while providing actionable insights and takeaways to help you tap into the platform.

How to Navigate An Organic vs. Paid Digital Strategy

As the digital marketplace becomes increasingly complex the need for a cohesive paid, owned and earned strategy is essential to achieve most marketing goals. Starting with objectives and moving through process and execution, Kristi Daraban of Nationwide will discuss key factors for outlining your strategy.

How to Measure Social Media Success: Finding the KPIs That Matter For Your Brand

In this session, Noressa Kennedy Hinkler of TNAA will show you how to prioritize KPIs to make social media analytics work for you and find out which KPIs C-levels care about most.

6 REASONS #SMSSUMMIT NEEDS TO BE YOUR SOCIAL MEDIA CONFERENCE OF THE YEAR

Learn the nuts and bolts of a successful social media strategy to position your brand for success.

Assess and audit your current social media initiatives through real-life feedback, discussions and peer-to-peer learning.

Revitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies.

Cultivate your arsenal of tools, resources, and connections to champion a social media marketing transformation back at your company.

Experience a unique gathering of senior-level, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation at your own.

Accelerate your career and your role within your company by learning to streamline your processes and improving your existing skills set.

Presenting Thought Leaders You'll Meet Online

Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands.

Marissa Kargas


Marissa Kargas

Director, Digital Strategy & Brand Engagement
Walmart

Lisa Perez


Lisa Perez

Director, Social Media + Influencer Marketing
Savage X Fenty Lingerie by Rihanna

Lauren Thomas


Lauren Thomas

Senior Manager - Communications & Social
Intuit

Elizabeth Camp


Elizabeth Camp

Social Media Manager
Walker Art Center

Jon Frederick


Jon Frederick

Director of Social Media
Nickelodeon

Kristi Daraban


Kristi Daraban

Associate Vice President, Social Media
Nationwide

Noressa Kennedy Hinkler


Noressa Kennedy Hinkler

Director of Marketing & Communications
Travel Nurse Across America

Erica Santiago


Erica Santiago

Senior Manager, Digital Content
Pfizer

Become a Speaker View All Speakers

OUR PARTNERS

Social Media InformerCIO ReviewDANDan Institute

SPONSORING SMSSUMMIT

SMSS is the premier social media conference for solution and service providers to engage directly with a targeted audience of decision-making marketers. Learn more about how we can create a unique sponsor experience for your company.

Become a Sponsor

WHAT ATTENDEES SAY ABOUT THE #SMSSUMMIT VIRTUAL EXPERIENCE

Download your copy of the brochure today.

Take your first step toward becoming a better marketer!

HOW TO PARTICIPATE AT #SMSSUMMIT

We can customize sponsorship and exhibit opportunities for you to create a company presence at SMSS.

If you have an insightful, take-away driven case study to share, we want to hear from you.

We help our media partners engage with our community of marketing leaders and decision-makers.

Copyright © 2021 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy | Code of Conduct