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As a powerful and proven tactic for higher education institutions, it’s time for influencer marketing to take a permanent seat at the digital strategy table. We have broken down the key areas that shape the higher ed influencer marketing space, and offer actionable recommendations institutions can use to navigate this expanding market to meet their goals and evolve their strategies throughout 2021 and beyond. This presentation will help you plan your influencer marketing campaigns for well beyond 2021 with new insights into the trends shaping the future of the industry.