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James Vetrano

Principal & Lead Consultant
26/26 Digital

A Fortune 500 social media executive-turned-consultant/business owner, James is an industry-recognized expert who helps businesses of all sizes achieve growth using today’s social media platforms.

James Vetrano’s Session

10:30 am–11:15 am PT — Friday, February 26, 2021

Ad Rescue: Saving Marketers from Creating Bad Social Media Ads

Let's face it, there are a plethora of bad social media ads being published every day by brands both large and small.

In this highly engaging and immersive session, James will dissect and critique real ads from brands being run on Facebook and Instagram today.

In doing so, he'll reveal the dos and don'ts of social media advertising and provide practical, real-world tips on how you can instantly create more successful ads that will grow your business.

After this session, you'll learn:

  • Expert copywriting tips, tricks, formulas, and "hacks" to incorporate into your ads that will spark action among your target audiences and drive more conversions

  • Creative design tactics to make your ads stand out in cluttered social feeds and garner customer attention

  • How to incorporate consumer psychology practices and unique messaging techniques to drive more engagements and revenue

  • Proper targeting tactics to ensure your ads are reaching the customers most likely to use your product or service

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